I love eyeshadow as much as I love eyeliner which is to say I LOVE IT ALOT. I generally prefer cream eyeshadows to powder eyeshadows because they are easier to build color with and less messy. I cannot tell you how many times I get a lovely dusting of eyeshadow under my eyes with the powder ones after I am done with application. As I am a bit of a neat freak/germaphobe ( I am so fun to live with), I have become more intrigued by shadow pens. Pixi Cosmetics has caught my eye many times at Target, where it is primarily sold in the states. I love the light green/brown fresh looking packaging and the quality and colors look easy to wear. The prices are on the higher side for Target but I feel like Target's prices have been this way for some time as they incorporate higher end lines into their retail. Pixi Cosmetics covers it all from the face, lips, eyes, cheeks, nails, skincare, accessories/tools, up to and including perfumes. The price point looks to range from about 18 bucks to around 42 bucks. The line was created over ten years ago and launched in Soho, London by Petra Strand (what a cool name!) Pixi's mission is "simply to bring out the natural beauty in all women–to make women look like themselves, only with better ingredients so that skin is treated whilst (love that word) you wear it." I am not sure when Pixi partnered with Target but clearly it was a smart move just for the accessibility alone–now we Americans can get our pretty on too! After reading good things about the line, I decided to invest 18 bucks in the Lid Last Shadow Pen in Bronze Brilliance (a true bronze). Per the description, the pens contain light reflecting pigments that provide a soft focus effect and are multi-purpose for use as an eyeshadow, liner, or highlighter depending on the color chosen. They are also described as super low maintenance and easy to apply with no brush needed–perfection! They contain Vitamin E and peptides too. Is Pixi fabulous? Did I have any problems whilst I applied it? ( I really want to be English in my next life).
Verdict: Another winner! This pen is awesome and lives up to the hype. A few things to note: the entire pen is encased in plastic all the way up to the tip of it. I was unsure how I would be able to sharpen it at first and even looked online for advice. You need to have the right eyeliner sharpener and fortunately, I had one from tarte that it fit into perfectly. You can purchase the dual pencil sharpener that Pixi makes for 6 bucks as well. Even though you don't think it will, the plastic sharpens with ease and is truly like a regular eyeliner. Another point is it is a cream to powder pen so you do have to build to get the color payoff you want as it sets rather quickly. It can be a little patchy at times with coverage so you may need to go back and touch it up a few times with initial application. The rest of it is smooth sailing, my friends–no creasing, no mess, it stays put until you take it off (and it comes off easily), and this particular color is a beautiful rich brown that just looks lovely in contrast to my pale skin.
To purchase or not to purchase? Yes. This is an easy to use, convenient, and high quality eyeshadow pen. I will definitely be checking out more products from this line as well. There is alot to choose from but so far Pixi is winning this American girl over.